
I’m Yallaling Naik, a strateigist and UX designer based in the Netherlands. My journey started with a deep-rooted interest in crafting intuitive, data-driven user experiences. Over the years, I have honed my skills in product design and strategy, working on B2B solutions that amplify service value and foster sustainable growth. I believe design extends beyond aesthetics; it’s a powerful tool to drive innovation, enhance lives, and contribute to a sustainable future.
My Philosophy
I operate at the intersection of design, technology, and strategy. Whether it’s navigating the complexities of product lifecycle management or delving into emerging technologies, my goal is to create meaningful products that resonate with users while fulfilling business objectives. I thrive on connecting hidden dots, fostering collaboration, and demystifying complex technologies to make them accessible to everyone.
What I Offer
Design Strategy & Roadmapping
Helping businesses navigate the complexities of product design with strategic roadmaps that ensure product-market fit and long-term success.
UX & Product Design
Crafting intuitive, data-driven designs that enhance user experiences and drive business growth.
Innovation & Trend Research
Staying ahead of the curve by exploring the latest in technology and design trends, ensuring that the products I design are not only relevant but also future-proof.
Work Experience
Cognizant - Associate UX Designer (2021 - 2022)
• Managed UX projects for global clients using Agile & Scrum Methodologies, ensuring design alignment with business objectives and optimizing collaboration between UX designers, developers, and stakeholders.
• Designed a new supply chain management platform for Pepsico USA, enabling them to streamline inventory accuracy and order processing time of soda concentrate for their new service offering.
• In collaboration with an international design team, I created a custom design system for Pepsico’s internal digital tools, ensuring visual consistency across different tools and reducing design and front end development time by 50%.
• Managed project timelines and budget allocation, ensuring efficient resource planning for new projects.
Facilitated knowledge building workshops for design teams of Cognizant.
KPMG - Trainee, Brand and Markets (2021)
• Designed marketing collaterals in collaboration with stakeholders from business and consultancy verticals.
• Created pitch decks for domestic and international clients.
• Developed an energy infrastructure report for the government of an Indian state in collaboration with a consulting team.
RemoteState - UX / UI designer (2020-2021)
• Led the end to end design process of a SaaS platform, collaborating with a cross-functional team and delivering on time.
• Designed a revenue management platform for hotels that optimised room pricing process, reducing the average task completion time by over 90 %.
• Streamlined UX workflows and designed an intuitive onboarding experience, enabling new users to seamlessly navigate the platform and start using it effectively with minimal guidance, reducing onboarding time and enhancing operational efficiency.
• Created the brand identity of RemoteState, Red Sky Hospitality and Precium India.
Education
MSc Strategic Product Design, Industrial Design Engineering (2022 - 2024)
Delft University of Technology
• Master Thesis – Designed a data visualization tool to advance stakeholder collaboration and accelerate the adoption of renewable hydrogen in the Dutch energy sector
• Teaching Assistant for the courses Design Roadmapping, Managing Product Innovation and New Product Economics
Bachelor in Design, Specializing in Interaction Design (2017-2021)
IIITDM Jabalpur
• Silver Medallist
• Member of the Design Innovation Council
• Member of Student Senate
Awards
Runner-up, Dutch Cleantech Challenge 2023
Recognised for designing a concept and market strategy for sustainable data centres.
Winner, Director’s silver medal, IIITDM 2021
Awarded for performance in cultural activities.
Winner, D'source Corona Design Challenge 2020
Awarded in the Storytelling and Narrative category for designing a storybook to help children cope with staying at home during COVID lockdown.
Winner, Design X Social Innovation Challenge, UX India 2019
Awarded for designing a digital platform utilizing gamification to promote safe driving behaviour.
Love for planes
Since childhood, I’ve been fascinated by things that soar through the sky. This fascination evolved into a love for rockets, planes, and the powerful machinery behind them. I’m inspired by how we use massive metal structures to achieve flight, where lightness is key. I like visiting aerospace museums, admiring both vintage and modern aircraft, and I hope to learn to fly one day.